The Spirit Box
Houston-based bar consultant and content creator. Cocktail classes, themed events, and beverage program consulting.
Work With Rob
Systems your team can execute — night after night.
From bar consulting to brand partnerships, Rob brings years of hospitality expertise to help elevate your spirits program, train your team, or represent your brand.
BoxNotes
Still Stirrin’: Wild Turkey, Benny Hurwitz, and a Bourbon Legacy
Two days with Benny Hurwitz became a deeper look at the people, proof, and conviction behind Wild Turkey—and why the brand means so much to me.
Old Forester President’s Choice Rye: Was It Worth the Chase?
What happens when you finally taste one of Old Forester’s rarest ryes? Here’s what I found during Trash Panda’s Break Even Bottle Night in Houston.
Frosted Mugs Are for Amateurs
Why 'ice-cold' is overrated: what frosted mugs actually do to beer, and how a $5 Duvel served right beats a frozen pint at twice the price.
From the Channel
The latest from The Spirit Box
RIVER AGED WHISKEY
"We worry about the quality first, and then we figure out how to make money afterwards." Is O.H. Ingram River Aged Whiskey a legitimate innovation or just a marketing gimmick?
Need help with some bar math?
Pour costs, batching, dilution, and more — the Bar Tools app has a calculator for every job, over on its own site. Take a look.
Explore Bar Tools →
Plan it, watch it, or get in touch
Plan an event, watch more videos, or bring Rob in on your bar program.